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“In this timely and useful book, Dr. Christophe Morin, a psychologist and neuroscientist, explains in simple terms how you can use neuroplasticity to overcome mental problems such as stress, anxiety, depression, addictions, and trauma, raise your consciousness, and experience peace, joy, and a sense of purpose. The innovative healing approach presented in OPEN is based on extensive scientific evidence and the author’s own personal journey. I highly recommend this work.”

“This is Dr. Morin’s best work, unlike anything I have read. He is open about his trauma in a way that is both honest and respectful. The way he weaves his personal story with an intense psychedelic-cultural experience and then explains the science is pure genius. You will not be able to stop this intellectual feast.”

“Dr. Morin offers a new way of being for us all. Sharing his personal journey and rigorous scientific insights in such a compelling manner is more than a creative act. He reminds us that humanity needs plasticity more than ever.”

“Read this book with an open mind and curiosity. Suspend judgment and watch what happens as Dr. Morin takes you on a journey that will resonate and articulate how you can enhance your daily life. The insights, raw vulnerability, and research behind this book will enlighten any reader.”

“This book is a fascinating journey into the inner healing potential of our brain and soul. The title says it all: Life is much better when we embrace our ability to reprogram toxic habits and live free of stress and anxiety.”

“This is a very special book, well-informed, articulate, and heartfelt. Dr. Christophe Morin takes us through his healing journey and educates us about our potential to raise our consciousness, rewire our stories, and reprogram our lives.”

“Christophe has a rare gift for making the complexities of the human brain accessible and practical. Neuromarketing AI builds on his groundbreaking work in The Persuasion Code and extends it into the age of artificial intelligence. A must-read for anyone serious about persuasion, marketing, or the future of influence.”

“Christophe does not just explain neuromarketing, he makes you feel its power. This book is about trust, meaning, and the human spark behind every choice we make. It is rare to find work that connects science and marketing so seamlessly, and that is precisely why it matters.”

“Neuromarketing AI bridges neuroscience and artificial intelligence in a way that shows not only how influence works, but why responsibility and trust must anchor it. In a time when AI promises scale but often misses human connection, Christophe offers a framework that is both practical and ethical.”

“The teachings from the persuasion model developed by SalesBrain have helped several groups within TransUnion to close more deals and sharpen the effectiveness of our sales messages and sales presentations.”

“'The brain is wider than the sky' wrote Emily Dickinson, and in their new book Morin and Renvoise fascinatingly map the brain's stars in the night sky on behalf of everyone in business who wants to communicate more effectively with prospects and customers alike.”

“This book fills a critical gap in neuromarketing. It provides a thorough and succinct overview of the field, but more importantly, it explains how to creatively develop marketing content from a neuroscience perspective.”

“Business is persuasion and this fast-paced book reveals the science of persuasion and how to apply it to your business. Get it now or be left behind.”

“Ever since the beginning of the neuromarketing studies, no persuasion theory has integrated the dominance of the primal brain system as clearly as this book does. Anyone interested in the promise of brain-based marketing will love this book. It brings the theory and practice together in an unprecedented way.”

“Loved this book! This book guides the reader on how to shape narratives, themes, and messages to their desired audience in a way that will get their attention, engage with their inner emotions/desires, and get them to the desired behavior. All this with a fraction of effort and costs when compared to big data analytics.”

“We recently hosted a 2-day conference for executives of many of our top partners. Among a stellar line-up of speakers that included Malcolm Gladwell and Ashton Kutcher, Patrick was invited to present on The Persuasion Code. His unique content and presentation style captivated our audience, and he received the top rating of the event. Patrick’s unique perspective is a must learn for today’s professional.”

“Christophe's heartfelt story touched me as I identified with similar struggles and trying times. He explains neuroscience in simple terms to understand how the brain and the nervous system work and react to stress and healing. His way of codifying how to combat the stress, anxiety, and depression monsters is groundbreaking.”

“Is anybody more likely than Christophe to write a book that combines intellectual depth and practicality at the same time? I don't think so. More importantly, I don't FEEL so. This is a book well worth digging into. The life you greatly improve may be your own.”

“I couldn’t put this book down. It affirmed so much of what I have long believed with spectacular scientific research to back it all up. I have read hundreds of books about the brain, the mind, thoughts, emotions, behavior, personality, etc. I now have a new favorite!”

“There is no magic formula to improve our emotional well-being. And having said this, The Serenity Code is the book that shows you the steps to begin. Now you have the formula! But you have to read it! I did — twice.”